W

Strategy

Do you need to sort out your Intellectual Property Strategy?

Intellectual property can be a complex area of law – it is as easy to go overboard with protection as it is to ignore it entirely.  Our view is that intellectual property assets should have a purpose, and we find that some clients who seek our help have become disenchanted because other advisors have pushed them to spend too much on protecting the wrong things.

For those clients who have never considered intellectual property protection before, we aim to help them understand the assets that they have and how they affect their business so that they can understand the importance of any investment they make in protecting their rights.

Even for those companies with a history of protecting their intellectual property, our firm is able to help with establishing a strategy for on-going protection to enable them to have the appropriate rights to achieve their aims.  We have experience from working inhouse at major blue chip companies and representing other major multinational companies which we use for your benefit in making sure this strategy is delivered.

Our approach is one which balances the up-front cost of protection with the benefits that this brings, and which takes a realistic approach to how those rights will be used and their value to you.  We’re pretty geeky about all of this, so you’ll be unsurprised to learn that we love hearing from clients new and old.

Do you need to review your strategy (or develop one)?  If so give us a call on 01327 223 555 or email info@wood-ip.com to get it moving

How we have helped our clients

When you register a trade mark you are providing it with a level of protection that actually builds value in your business. By securing a registered trade mark, you give yourself an avenue to prevent someone using something similar and riding off the back of your hard work and reputation.

 

"Aaron is great trade mark attorney. He is very knowledgeable on trade marks, but at the same time also very business-driven. And apart from that he is a very nice person." - Willem Leppink, Partner, Ploum Lodder Princen, Netherlands

 

Arrow Right

We have considerable experience in registering trade marks. We have worked both in-house at large brand-owning companies, and at other law firms. We have advised multinationals, but have helped start-ups and fledgling businesses protect their assets, too. There are few sectors we haven't worked in, and our experience really does range from advertising agencies to zoos! A to Z… literally.

 

"As a client, Aaron has always given excellent advice, has the ability to adapt quickly to client's particular needs and responds effectively to urgent requests. He is always willing to help and provides excellent results. I have very much enjoyed working with Aaron, it has been a valuable learning experience" - Isabel Soares, Paralegal, Bacardi & Company, Switzerland

 

Arrow Right

Handling trade mark disputes is a core aspect of our Enforcement work. We're regularly either acting for our clients to ensure a third party isn't able to register a trade mark that might affect their rights, or defending them from proceedings brought by others.

 

"I've worked with Aaron a few times now in relation to UK trademark applications, particularly where they have become contentious. I have found Aaron to be extremely helpful and prompt in replaying to emails/calls. I'll continue to use his services and would encourage anyone else in such matters to do the same" - Seb Hopkins, Solicitor, Flint Bishop LLP, UK

 

Arrow Right

You want competitors to steer clear of your brands. And, of course, competitors want you to steer clear of theirs. So if you find your business on the wrong end of a demand to alter a brand once you've adopted, marketed, and set your hopes on it, it can make for an expensive and unpleasant experience.

 

"Just wanted to thank you once again for all your assistance and helpful advice with this matter. It truly is a great pleasure to work with such a reputable firm and knowledgeable attorney such as yourself […] your particular attention to detail and explaining all aspects surrounding matters I have inquired about has been exceptional and I always appreciate your time and patience" - Lisa Cronsberry, Manager, Intellectual Property Group at Scotiabank, Canada

 

Arrow Right

Wood assisted by protecting the main brands and class names of this market-leading franchise

 

"Aaron has always been very quick to help us. The initial contact was through a recommendation and I understand why he came so highly recommended! I have worked with a number of lawyers but the level of detail and business understanding presented by Aaron cannot be compared with other firms. I am also kept up to date about billing and any additional expenses. Previous lawyers have landed me a bill for additional 50% of agreed fees because the project has taken longer than they expected but haven't communicated this to me, their client. A bit of a shock and shortsighted. Aaron ensures billing is clear for all concerned and delivers a professional service throughout." - Julie Clabby, Busylizzymum Limited, UK

 

Arrow Right