Developing new ideas, products and brands takes time, energy and money. But if someone else has already secured protection for something similar, they may have rights that will limit what you can do. It’s best, therefore, to find out where you stand from the start. You can then throw yourself into your project knowing your hard work won’t be wasted.
We can help with this by investigating the relevant areas of protection, and then providing you with straightforward advice on the risks. If they’re too great, we’ll say. But if there is anything you can do to stay on the right side of trouble, we’ll advise you on that too. Our aim is to keep a watchful eye on the commercial realities of a situation, so we can give you both real advice and practical suggestions.
And it doesn’t just end there. As your business grows into new markets and territories, we can stay by your side to ensure that future plans don’t run into difficulties. Whether you’re a start-up or a major multinational, our input will make a difference.
We’re very, very good at what we do: protecting and helping you make the most of your innovation, your ideas, your brand.
What sets us apart is that we do intellectual property law from start to finish. No need for you to hire a separate trademark firm, solicitor and (if things get contentious) barrister. Let WOOD handle it all. Seamlessly, expertly – and highly effectively.
When you register a trade mark you are providing it with a level of protection that actually builds value in your business. By securing a registered trade mark, you give yourself an avenue to prevent someone using something similar and riding off the back of your hard work and reputation.
“Aaron is great trade mark attorney. He is very knowledgeable on trade marks, but at the same time also very business-driven. And apart from that he is a very nice person.” – Willem Leppink, Partner, Ploum Lodder Princen, Netherlands
We have considerable experience in registering trade marks. We have worked both in-house at large brand-owning companies, and at other law firms. We have advised multinationals, but have helped start-ups and fledgling businesses protect their assets, too. There are few sectors we haven’t worked in, and our experience really does range from advertising agencies to zoos! A to Z… literally.
“As a client, Aaron has always given excellent advice, has the ability to adapt quickly to client's particular needs and responds effectively to urgent requests. He is always willing to help and provides excellent results. I have very much enjoyed working with Aaron, it has been a valuable learning experience” – Isabel Soares, Paralegal, Bacardi & Company, Switzerland
Handling trade mark disputes is a core aspect of our Enforcement work. We’re regularly either acting for our clients to ensure a third party isn’t able to register a trade mark that might affect their rights, or defending them from proceedings brought by others.
“I've worked with Aaron a few times now in relation to UK trademark applications, particularly where they have become contentious. I have found Aaron to be extremely helpful and prompt in replaying to emails/calls. I'll continue to use his services and would encourage anyone else in such matters to do the same” – Seb Hopkins, Solicitor, Flint Bishop LLP, UK
You want competitors to steer clear of your brands. And, of course, competitors want you to steer clear of theirs. So if you find your business on the wrong end of a demand to alter a brand once you’ve adopted, marketed, and set your hopes on it, it can make for an expensive and unpleasant experience.
“Just wanted to thank you once again for all your assistance and helpful advice with this matter. It truly is a great pleasure to work with such a reputable firm and knowledgeable attorney such as yourself […] your particular attention to detail and explaining all aspects surrounding matters I have inquired about has been exceptional and I always appreciate your time and patience” – Lisa Cronsberry, Manager, Intellectual Property Group at Scotiabank, Canada
Wood assisted by protecting the main brands and class names of this market-leading franchise
“Aaron has always been very quick to help us. The initial contact was through a recommendation and I understand why he came so highly recommended! I have worked with a number of lawyers but the level of detail and business understanding presented by Aaron cannot be compared with other firms. I am also kept up to date about billing and any additional expenses. Previous lawyers have landed me a bill for additional 50% of agreed fees because the project has taken longer than they expected but haven't communicated this to me, their client. A bit of a shock and shortsighted. Aaron ensures billing is clear for all concerned and delivers a professional service throughout.” – Julie Clabby, Busylizzymum Limited, UK